Story courtesy of Jeremiah Good @JeremiahGood

The Hollywood Brown Derby just began some early testing with changing framed “magazine covers” on the walls in the lobby. The frames were installed several weeks ago, but tests actually using these screen pictures just began this past weekend.

At this point, if a cast member with a photo attached to their MagicBands walks into the lobby, they will appear on the cover of the framed magazines. When the final product rolls out with MyMagic+, when guests with reservations come into the restaurant, it will trigger with a “set” picture attached to their MagicBand to appear on the screens.

Once the guest is seated at a table, they will be brought a photo print of their cover. There is no word yet on if this would be an added cost to buy or included with PhotoPass. It is also possible that this will be part of MyMemoryMaker, which we still have no further details on.

The pictures you see in this post are the default pictures. The little black dot on the upper left hand corner of the pictures is the sensor.

So, what do you think? Is this a cool use of MagicBand technology, or a waste?