Tagged with " Magical Celebrations"

A few interesting developments from the last few days to note in this mixed-bag report: -Matt Paul is reporting that the Mickey Mouse float in the Disney Dreams Come True Parade at the Magic Kingdom has been removed from the parade to be converted to the opening float for the latest version of the parade that will debut around January. The rumored name of the new parade will be the Celebrate Disney Dreams Come True Parade and it will most likely welcome in a slightly altered soundtrack for the parade using the “Celebrate You” theme song of the “What Will You Celebrate?” campaign. In the meantime, Mickey is appearing in a familiar spot on the castle finale float, where he once stood in his [...]

Even though we are just about three weeks away from the beginning of the “What Will You Celebrate?” campaign at the Walt Disney World Resort, we have already had a major change in plans. Now don’t panic just yet, it’s actually quite a positive one. Instead of taking the same exact concept that Disneyland park is going to use for what they are calling “Celebrate! A Street Party” on Main Street U.S.A. like was originally planned, the Magic Kingdom will be receiving a larger and more extensive version of this mini-parade/show beginning Spring 2009. Here is a release on the new offering: At the Walt Disney World® Resort, the “Move It! Shake It! Celebrate It! Street Party” will come to life in early [...]

While there are still 3 months remaining in the long running Year of a Million Dreams at the Disney Parks, the marketing campaign for “What Will You Celebrate?” is already in full swing. If you head over to the official Walt Disney World website, you can plainly see that the mouse-ear balloons have already taken over the place. More interestingly, there is now a Walt Disney World Resort specific page for the 2009 celebration that focuses only on what guests of the Orlando Vacation Kingdom will be able to see or do when they are invited to “Celebrate Everyday!” beginning January 1st. You can see the new website by going HERE. Did I mention that we now have an entire section for [...]

In case you didn’t hear our last report on Magical Celebrations a few weeks ago, It is set to be the event that replaces the Year of a Million Dreams Celebration at the Walt Disney World Resort in January 2009. However, don’t expect free giveaways and new entertainment to be the focus of the next year-long marketing campaign. Much like the celebration of Magical Gatherings back in 2004, Magical Celebrations is set to be the starting point for a line-up of new add-on vacation offerings that will be offered to guests looking to celebrate lifetime milestones during their vacation. As Jim Hill reported in his latest article on Jim Hill Media, Disney has just purchased some new Internet domain names that will be just [...]